Posts tagged "The Impossible Burger"

What’s New Zealand’s answer to Impossible burger?

 [1 June/NBR] The Ministry for Primary Industries and Plant and Food’s joint report assessed consumer response to protein and highlighted the opportunity for New Zealand’s traditional animal-based agriculture. Animal-based protein export revenue accounts for 60 percent of the country’s total primary exports. The report said while animal proteins continued to appeal to traditional consumer preferences,...

Impossible Burger’s ‘secret sauce’ highlights challenges of food tech

[8 August/CNBC] The Impossible Burger’s secret sauce has raised regulatory concerns. The Food and Drug Administration (FDA) are concerned the sauce, made from soy leghemoglobin, a substance found in nature in the roots of soybean plants that the company makes in its laboratory, may be an allergen and is therefore unsafe for consumption. Impossible Foods...