[30 May/Business Insider]

KFC’s US president Kevin Hochman has reported that the company is meeting with plant-based meat makers to discuss what a vegan version of fried chicken could look like. Fast-food chains such as Del Taco, Burger King, and Tim Hortons have added vegan meat substitutes to the menu in recent months. Although no major American chicken chains have announced meat-substitute options, they might be the next to explore the space. This comes from consumer demand for plant-based options, and the reception that both Impossible Foods and Beyond Meat have generated with their products so far, in a fast growing sector.