[14 June/The New Zealand Guild of Agricultural Journalists and Communicators Inc.]

New Zealand Special Agricultural Trade Envoy, Mike Petersen, was named the 2018 Ravensdown Agricultural Communicator of the Year. He received a trophy and a cash prize. This was the 32nd year the title had been awarded. Mr Petersen was described as a superb communicator who was always able to deliver his messages in tune with his audience in any location anywhere in the world. He was involved in leadership positions in the agri-food sector for nearly 20 years. He had spoken at hundreds of meetings which provided an opportunity for farmers to engage with their organisation and discuss opportunities for the sector. Over the past five years, he spent a significant amount of time in the role of New Zealand Special Agricultural Trade Envoy which was a ministerial appointment to advocate for the various sectors of our agri-food industry.