Agribusiness agenda

Alternative proteins will shape the food system but don’t expect every great idea to come from the Valley

Being in Silicon Valley provided a perfect opportunity to gain greater understanding of developments in alternative proteins sector. The evening I arrived at the Te Hono Bootcamp at Stanford, the team I joined had been testing hemp milk and during the next few days I found Palo Alto is to alternative milks, what Napa is...

Labour backs new agri food advisor

[6 July/ Rural News Group] Labour, if elected, plans to appoint a chief agri-food advisor with status similar to that of the present chief science advisor to government. KPMG’s recent Agri Business Agenda proposed this idea; however, Labour Spokesman on Primary Industries Damien O’Connor said the proposal has always been a part of Labour’s policy....

Snuggle up to consumers – KPMG

[21 June/ Rural News Group] The KPMG Agribusiness Agenda released last week focused on developing truly NZ cuisine, creating innovative food products and getting up close to our customers. KPMG Global Head of Agribusiness, Ian Proudfoot, said the future for New Zealand’s agri-food sector depends on producing artisan, niche, premium quality, safe and sustainable food...

Value gain needs consumer focus

[19 June/ NZ Farmers Weekly] Historically New Zealand has placed maximising production at the centre of the industry, but the KPMG Agribusiness Agenda highlights a simple, unavoidable truth: no customers, no business. The new agenda argues that the pivot towards the consumer must become unstoppable. The report suggests that the responsibility for capturing value falls...

Fran O’Sullivan: We’re on your side, National Party’s Nathan Guy tells farmers at Fieldays

[15 June/NZ Herald] At the annual KPMG Business Leaders breakfast at Mystery Creek, Primary Industries Minister Nathan Guy said National Party was defending the primary sector against critics. Mr Guy was joined by a group of National Cabinet ministers intending to be seen supporting the primary sector at a time when the election was nearing....

Bold action needed on freshwater quality, NZ farming leaders say

[14 June/ Stuff] KPMG Global Head of Agribusiness Ian Proudfoot said the agri-food sector and urbanites gap had become so deep and wide that it could be a significant challenge to overcome. Mr Proudfoot added achieving scientific swimmable waters by 2040 is too late, and heavy action on water is required to preserve the license...

Time for a new approach for NZ agriculture – KPMG

[14 June/NZ Herald] In its latest edition of Agribusiness Agenda, KPMG said agri-food sector success was dependent on placing consumers at the centre, and farming needed to move to a market, value-based focus. KPMG Global Head of Agribusiness Ian Proudfoot said creating and capturing value fell on people and organisations involved in the industry, and...

Release of KPMG Agribusiness Agenda 2015

The KPMG Agribusiness Agenda 2015, volume 1, Growing Value, can be downloaded from our website www.kpmg.com/nz

Milk producers must do more to maintain relevance [10 June/ NZ Herald]

The annual KPMG Agribusiness Agenda 2015 was released at Fieldays at Mystery Creek discussing opportunities and challenges facing New Zealand’s primary sector. In discussing the steep decline in milk prices, it was suggested that the belief there had been a step change in milk prices driven by insatiable demand from Asia had been shaken and...

KPMG Agribusiness Agenda – Growing Value

The theme of volume 1 of the 2015 Agribusiness Agenda – Growing Value, is shaped by two key factors facing the New Zealand primary sector. Firstly, at the top-of-mind for many sector leaders is uncertainty around the future of the dairy sector with the unexpectedly deep decline in global dairy commodity prices, and the emergence...

Ian Proudfoot: NZ can be local producer to world

[26 November/ NZ Herald] KPMG Global Head of Agribusiness, Ian Proudfoot, said in an opinion article that given the growth in demand for food, particularly protein, set to occur over the next 30 years, there are multiple opportunities for New Zealand businesses to add greater value to products by meeting the needs for new customer...

Only the paranoid will survive [17 November 2014/ NZ Farmers Weekly]

KPMG global agribusiness head, Ian Proudfoot said exporters risk being pushed out of markets unless New Zealand manages to gain scale to compete with Asian economies. Mr Proudfoot’s latest KPMG Agribusiness Agenda examined a large number of influences and potential disruptions to New Zealand’s primary sector and the national economy in the future. The 136...

KPMG throws down gauntlet to primary sector [13 November/ The National Business Review]

A comprehensive report by KPMG, the KPMG Agribusiness Agenda Exploring our Global Future, focuses on what the New Zealand’s primary sector must do to remain relevant for the world agri-food markets of 2050. KPMG global head of agribusiness, Ian Proudfoot said the report brings together elements that are influencing decisions. The five macro-drivers challenging the...

Producers must adapt to a fast-changing world: report [13 November/ NZ Herald]

The international consultancy firm, KPMG, in its latest issue of the Agribusiness Agenda said that the country’s primary producers need to be prepared to do things differently in order to retain its place in the global food markets. KPMG global head of agribusiness, Ian Proudfoot stressed the need for a vision and strategy that focuses...

Youngsters seek ways to make a difference

[17 June/ Rural News] Agribusiness students at the University of Waikato gave a very clear message that they were looking for a career where they can make a difference when discussing industry issues with the KPMG Agribusiness Agenda team. Ian Proudfoot, KPMG’s Global Head of Agribusiness, described this focus as incredibly positive for the industry....

Red meat sector needs to get past survival mode: report

[9 June/ Otago Daily Times] KPMG’s latest Agribusiness Agenda stated that a long term approach and a strong leadership to New Zealand’s sheep and beef sector will enable the industry to maximise its potential through collaboration and trust based relationships. Majority of those involved in the roundtable discussions recognised the need for the industry to...

Primary sector election fears

[9 June/ Business Day] A key theme of the KPMG’s fifth Agribusiness Agenda, Facilitating Growth in an Uncertain World, which interviewed over 150 leaders, is the unease regarding the outcome of the general election, and its impact on issues such as water quality and infrastructure from a potential left of centre coalition. KPMG Global Head...

Ag leaders wary of election results

[9 June/ NZ Farmers Weekly] KPMG Partner, Ian Proudfoot said that many primary sector leaders are anxious about the September general election, which if the National party fails to form a Government, leaves the policy position of a left of centre coalition uncertain. Mr Proudfoot said that a primary concern of industry leaders was that...

KPMG Agribusiness Agenda – Volume 4, Balancing the needs of the environment, communities and businesses

New Zealand’s primary sector must remove its ‘weakest links’ in order to build a world-class, sustainable sector. That is the key message delivered in Volume 4 of the 2013 KPMG Agribusiness Agenda. Titled “Balancing the needs of the environment, communities and businesses”, this is the fourth of five volumes in the Agribusiness Agenda series. SOME...

NZ schools ignoring agriculture – industry leaders

 [22 August/ New Zealand Herald] New Zealand schools have largely overlooked agriculture in what some market commentators have described as leaving primary sector businesses with a serious lack of talented, professional employees.  Global Head of Agribusiness at KPMG, Ian Proudfoot, said that the industry was failing to secure an appropriate level of talented people. He...

KPMG Agribusiness Agenda

This year we bring you a fresh new format that distils the thoughts and ideas of our nation’s agribusiness leaders from a series of roundtables across the country.